Thank you for your interest in my video series “The Making of a Brand”. Here’s a little bit of background on me and why I’ve decided to launch this series in the first place!
I have 15+ years of experience working in digital media at ad agencies in NYC and LA, leading digital marketing for Los Angeles magazine/LAmag.com, and as the owner of my lifestyle blog Cammeo Head to Toe where I also offer personal styling services. I’m thrilled to share my knowledge of working with brands, on both the agency and publishing side, directing and implementing social/digital strategy for both small shops and big name brands like Claritin, Dreyer’s, Red Cross, Tillamook, Lincoln, etc. In addition, I’ve created custom sponsored content and video for local brands such as blendSMART as well as national brands like Johnson’s. I was recently featured on The View’s “View Your Deal” segment as well as ABC13’s “Mirror/Mirror” where I talked about my take on beauty and style as a new mom of two.
Throughout my corporate career and launching my own businesses, there’s always been one resounding commonality – Branding. I know how easy it is to get caught up in all the details of launching a product – whether it’s in the form of a blog, a service, or a small business – but the important thing to remember is that it all starts with a brand. The companies I’ve worked with all knew that before they could advertise their product and ultimately expect any type of revenue – they had to spend months creating a clear and concise brand strategy. I learned so many valuable lessons on not only what to do, but also what not to do when it comes to branding. I have worked with brands who are starting from scratch, to brands that have literally been around for decades and I’m so ready to share with you all the lessons learned.
The 6 Topics We Will Cover:
– Stay true to your brand
– Know your niche/audience
– Brand your content/create themes
– Social Media/Hashtags
– Don’t let others devalue your brand
– How to use your brand to grow your audience/business
If you’re ready to jump in, then join my private Facebook Group and please fill out the information below. I’m offering a discounted package prize of $175 for signing up for all 6 weeks upfront, or you can split up the cost per video session over 6 payments of $35 each (for a total of $210). I will invoice via PayPal, but please reach out if you have any concerns – I can always work with you!